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- Cookies
- Cookie syncing
- Cost per action (CPA) / effective cost per action (eCPA)
- Cost per click (CPC) / effective cost per click (eCPC)
- Cross-channel tracking
- Custom dimensions
- Custom reports
- Custom variables
- Customer data platform (CDP)
- Customer journey
- Customer journey mapping
- Customer lifecycle
- Customer lifecycle management (CLM)
Recent posts from Piwik PRO blog
- 6 ways analytics software collects data online – plus a comparison of 5 popular platforms
- Toon Vuursteen: Citizens are used to a smooth digital interaction with commercial companies and they expect the same from their government
- Piotr Banaszczyk: Privacy is the biggest force shaping the future of online advertising
- Data privacy laws in the United States and how they affect your business [UPDATED]
- Customer lifetime value: what it is and why it is important for your business [Updated]
- Max Ossé: It’s just a matter of time until we see data privacy regulations that cover the United States as a whole
- How web and product analytics improve the customer journey in banking (while also maintaining security and privacy)
- What is a trusted execution environment (TEE) and how can it improve the safety of your data?
- Christophe Alves: Brands that find new ways to build trust with their consumers will increase their market share
- CNIL’s consent exemption for Piwik PRO – What it means for you and the analytics data you collect