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- Cookies
- Cookie syncing
- Cost per action (CPA) / effective cost per action (eCPA)
- Cost per click (CPC) / effective cost per click (eCPC)
- Cross-channel tracking
- Custom dimensions
- Custom reports
- Custom variables
- Customer data platform (CDP)
- Customer journey
- Customer journey mapping
- Customer lifecycle
- Customer lifecycle management (CLM)
Recent posts from Piwik PRO blog
- Customer journey analytics 101: what it is and why it’s important for your business
- Comparison of 6 free and paid mobile app analytics platforms
- Mobile analytics: A complete guide to optimizing the user journey inside your app
- How to use funnel reports to improve your website’s conversion rate
- How technology and privacy advances impact online marketing in 2022: An expert’s take
- Product analytics & DiGA: How to optimize your health app for the German market
- Joe Christopher: Healthcare organizations should focus on improving the patient’s digital experience
- Is Google Analytics GDPR-compliant? [UPDATE]
- What is SharePoint analytics?
- 10 things to consider for improving user experience with web analytics