Software as a Service (SaaS)

SaaS, or “Software as a Service”, is a term describing the software installed on remote servers, instead of on a user’s local machine.

Customers pay for a subscription to the online service. A SaaS solution takes a burden of installation and maintenance from a customer.

Piwik PRO Analytics Suite Cloud is offered in SaaS model.

SaaS or Self-Hosted: Which Model is Better for a DMP?

How To Tell If You Have Secure Cloud Analytics

When Keeping Your Data in a Cloud-Hosted Web Analytics Is a Good Idea and When It Is Not

How to Achieve Fuller and Deeper Insights With Piwik PRO Analytics Dashboards

By Karolina Matuszewska, Szymon Grzesiak in Analytics

The wealth of data organizations generate today can make you giddy, not to mention the fact that gaining any insights out of it becomes more and more challenging. The rescue comes from analytics dashboards, providing marketers and analysts with real-time results and value from the information you gather. Dashboards, as collections of widgets that visualize […]

Read more

What Is Second-Party Data and How Can It Improve Your Marketing Tactics?

By Karolina Matuszewska in Analytics

No matter what your industry, you know that in the modern digital landscape data is the fuel powering your organization. It’s hard to imagine running a business without it. And while it comes in different shapes and sizes, first-party data takes center stage. This comes as no surprise when considering that it’s the most accurate, […]

Read more